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Healthcare Direct Marketing

Email List Building & Segmentation

Build a clean, segmented patient email list with lead magnets, opt-in forms and data hygiene, so every clinic campaign lands with the right audience.

350+ healthcare brands served since 2016 · Healthcare only · Honest reporting, no guarantees

Campaign creativesCampaign portfolio
Campaign creatives made for healthcare clients
From our existing portfolio.

Why us

What we do differently for healthcare.

Pricing & tiers →

Multilingual outreach

Hindi, Arabic, French, Tagalog, Swahili. WhatsApp + email + SMS unified workflow.

Re-activation programmes

Patient-recall automations that don’t feel transactional. Cycle-aware, treatment-aware.

PHI-safe handling

BAA-cleared workflows. Segregated PHI. Audit-trailed every touchpoint.

See how many enquiries go cold — free.

Get my free growth plan

Process

4 phases. One outcome.

Discovery & Audit

We begin by understanding what makes your email list building & segmentation needs unique. Your specialty, market, and patient demographics shape every recommendation we make. Before we touch a single campaign, we sit down and understand your practice. What specialties do you focus on? Who are your ideal patients? What's worked before and what hasn't? We'll audit your current email list building & segmentation setup, analyze your competitors, and identify the gaps.

Strategy & Planning

Based on what we learn, we build a custom email list building & segmentation strategy with specific targets. Not vague promises — actual numbers: expected lead volume, projected cost per patient, and a realistic timeline. You'll know exactly what to expect before we start.

Execution & Implementation

Our team gets to work with a dedicated account manager who knows your practice, your specialty, and your market. You'll get regular updates, real-time dashboards, and direct access to the team. If something isn't working, we pivot fast.

Measurement & Optimization

Every month, we look at what drove actual patient bookings (not just clicks) and double down on what works. Your campaigns get smarter over time because we're feeding real patient conversion data back into the strategy.

How we measure

Judged against your own baseline.

We report the levers below from your analytics and CRM. Magnitudes are reconciled with you privately, never promised up front.

What the programme works to move, measured against your own baseline
LeverStarting pointDirectionHow it’s measured
Google Maps Visibility (3-Pack)Your baselineStronger map-pack presencereconciled under NDA
Google Business Profile ActionsYour baselineMore profile actionsreconciled under NDA
Direction RequestsYour baselineMore direction requestsreconciled under NDA
Phone Calls from SearchYour baselineMore callsreconciled under NDA

Operating principles

  • Most patients research and compare providers online before they ever call — your digital presence is the first consultation
  • Patients increasingly weigh a provider's online presence and reviews alongside personal referrals
  • Patients shortlist several providers before choosing one — the goal is to reliably make that shortlist
  • Complete, accurate Google Business Profiles consistently earn more patient attention than thin or unclaimed listings

“The gap between the strongest healthcare practices and everyone else is rarely clinical skill — it's visibility. Email List Building & Segmentation makes sure your expertise reaches the patients who actually need it.”

— Branding Pioneers — operating principle

The evidence

Results you can check, not just claims.

Original reportClient deckPortfolio capture

The profile patients check before they call.

Google Business profiles set up and managed for hospitals and clinics, with review requests built into the patient journey.

Portfolio capturePortfolio captures of client Google Business profiles. Ratings change over time.

Pricing

Clear fees. No lock-in after the minimum term.

Starting fees from our price book. Your proposal confirms the exact scope before you commit.

Practice

Single-clinic and solo practitioners
₹50,000/ month
$1,500 / month outside India
3-month minimum
  • WhatsApp Business automation
  • Monthly patient newsletter
  • Post-visit review collection
  • Annual checkup recall flows
  • List hygiene & spam protection
Start with Practice
Most chosen

Hospital

Multi-line hospitals and chains
₹1,50,000/ month
$5,000 / month outside India
6-month minimum
  • Multi-channel (WhatsApp + Email + SMS)
  • Procedure-specific drip sequences
  • Bi-weekly doctor newsletters
  • Patient segmentation by condition
  • EMR database automated sync
Start with Hospital

Enterprise

Hospital groups and global brands
Customengagement
Scoped to your group
12-month minimum
  • Custom WhatsApp app & patient portal sync
  • Multi-department segmented broadcasts
  • International patient nurture workflows
  • Dedicated copywriter & automation engineer
  • Enterprise volume routing & SLAs
Start with Enterprise

Prices exclude GST. Advertising spend and third-party software are billed separately. Full pricing

Questions

Straight answers.

Something else? Talk to our CRM team.

How much does email list building & segmentation typically cost?

We're transparent about pricing because we know vague "it depends" answers are frustrating. For email list building & segmentation, our fees start from $1,500/month (₹50,000/month in India) on the Practice tier (3-month minimum) and from $5,000/month (₹1,50,000/month in India) on the Hospital tier (6-month minimum); Enterprise is scoped custom (12-month minimum). The right tier depends on your practice size, market competition, and goals, and engagements run month to month once the minimum term ends. During your strategy call, we'll give you a specific quote with ROI projections.

How quickly will I see results from email list building & segmentation?

Honestly? It depends on the channel. If we're running Google Ads, you'll start getting calls within the first week or two. SEO is a longer play — expect initial movement in 3-4 months with serious traction by month 6-12. AI and automation changes (like chatbots and automated follow-ups) show impact almost immediately. During your strategy call, we'll map out a realistic timeline based on your specific situation and market.

Will this work for my specific specialty?

We work with 113+ medical specialties — from general dentistry to cardiac surgery to IVF clinics. The approach changes significantly by specialty because patients search and decide differently. A cosmetic surgery patient's journey is completely different from an orthopedic patient's. We tailor everything to your specialty's specific patient behavior patterns.

What makes you different from other healthcare marketing agencies?

Three things, honestly. First, we only work with healthcare — we don't split attention between restaurants and hospitals. Every strategy is built for how patients actually think and search. Second, we build systems, not campaigns. Campaigns end. Our systems compound over time. Third, we measure what matters — actual patients and revenue, not impressions and clicks. If a campaign generates traffic but no appointments, we fix it.

Do I need to sign a long-term contract?

No. We offer month-to-month because we believe if we're doing good work, you'll want to stay. That said, SEO and organic strategies need at least 6 months to show their full potential — so we'll be upfront about that. We want you to stay because you're seeing results, not because you're locked in.

Can I see results from practices like mine?

Yes — we have case studies across dozens of specialties with specific, measurable outcomes. During your strategy call, we'll share examples from practices similar to yours in terms of size, specialty, and market conditions. We're talking real numbers: patient leads, cost per acquisition, revenue growth, and ROI.

Healthcare Direct Marketing

Ready to fill the OPD with email list building & segmentation?

Senior strategist on the call. 90-day roadmap whether you engage us or not.

  • A 30-minute call with a healthcare specialist
  • Your top three growth opportunities, in writing
  • Honest advice — even if that means not hiring us
  • No obligation and no hard sell
You’ll speak with a senior strategist
Consultations are hosted by Arush Thapar’s team.
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