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Sources & References
Local 3-pack ownership. NAP/schema/GBP playbooks. Content engines that rank.
Google Ads, Meta, LinkedIn for healthcare. Compliance-clean creative. CPA → ROAS.
Deployment patterns, language coverage, safe escalation. WhatsApp + voice + web.
Healthcare-aware web architecture. CWV-first builds. Multilingual, multi-clinic.
Editorial-grade visual systems. Brand-vs-performance balance. Multi-location cohesion.
CRM stitching, attribution, reporting cadence, compliance ops. The unsexy compounding work.