A specialist,
read as a generalist.
A dedicated brain-stimulation practice competes with general psychiatry clinics that bolt TMS on as one of many services. The depth of focus was a genuine advantage — but online, that specialism wasn't coming through clearly enough to set them apart.
Specialism not legible
Deep TMS focus that read, online, like any other clinic offering the treatment.
Treatment awareness gap
Patients still need TMS explained before they'll seek out a specialist in it.
Generalist competition
Broad psychiatry clinics ranking for TMS terms despite shallower focus.
Thin authority signals
Limited content demonstrating the depth of expertise that justified the specialist claim.
Reported from
the client's own analytics.
Visibility, content engagement, and enquiry flow were tracked in the practice's own platforms. Patient and consult figures are reconciled with the client and shared under NDA — not published here.
Other files from the same shelf.
Why healthcare brands choose us.
Six reasons hospitals, clinics, and doctors pick a healthcare-only firm over a generalist agency.
- Healthcare-only
It's all we do. No retail, no fintech — the whole team thinks in patient journeys, clinical trust, and the way people actually choose a doctor.
- AI-first systems
Receptionists, WhatsApp triage, and attribution built in-house — we answer patients in seconds and tie every click to a booked appointment.
- Compliance built-in
HIPAA-aware handling, ASCI-reviewed creative, and GDPR/DPDP sign-off on every campaign — our standard, not an upcharge or an afterthought.
- Senior on every account
The senior who pitched you stays on the engagement. No bait-and-switch to juniors learning on your budget.
- Measured to the appointment
Patient-level attribution across calls, forms, and walk-ins. Monthly reports show booked patients — not just clicks and impressions.
- Receipts, not promises
We name our clients and show the work. Quarterly reviews with the numbers attached, every cycle.
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