※UPSHAW DENTAL STUDIO — TAMPA LOCAL GROWTH — see how we did it→2026 Dossier · 78pp
Client
Upshaw Dental Studio
Engagement
Local growth
Sector
Dental
Geography
Tampa + expansion markets
Window
~11 months
ChallengeGreat care,
Great care,
lost in the map pack.
Dental is won or lost in the local map results and the reviews beside them. The studio delivered excellent care, but in a crowded Tampa market it wasn't showing up for the everyday searches that send patients to the nearest trusted chair.
PROBLEM 01
Crowded local market
Dozens of Tampa practices competing for the same 'dentist near me' map results.
PROBLEM 02
Thin local signals
Profiles, listings, and reviews that weren't pulling their weight in local ranking.
PROBLEM 03
Shallow service pages
Treatments patients search for had few dedicated, well-built pages.
PROBLEM 04
Expansion ambition
Growth meant ranking in new markets without diluting the home-city presence.
ResultsReported from
Reported from
the client's own analytics.
Local visibility, profile actions, and booking enquiries were tracked in the client's own profile and analytics tools. Appointment volumes and revenue are reconciled with the client and shared under NDA — not published here.
LOCAL VISIBILITY · OVER TIME
Reconciled monthly with the client
Local visibilityProfile actionsBaseline
LOCAL
Live
Profile & review infrastructure rebuilt
MARKETS
Multi-market
Playbook extended beyond Tampa
OUTCOMES
Under NDA
Booking data from client analytics
Adjacent work
Other files from the same shelf.
Aesthetics · Deck
Dr. Titoria's — brand content
Campaign · SEO
Max Healthcare — SEO programme
OOH
Out-of-home billboard execution
Web · Homecare
MAX@Home — homecare services homepage
Senior care · Deck
NEMA ElderCare — social creative
Editorial
In-house magazine — editorial design
Why choose us
Why healthcare brands choose us.
Six reasons hospitals, clinics, and doctors pick a healthcare-only firm over a generalist agency.
- Healthcare-only
It's all we do. No retail, no fintech — the whole team thinks in patient journeys, clinical trust, and the way people actually choose a doctor.
- AI-first systems
Receptionists, WhatsApp triage, and attribution built in-house — we answer patients in seconds and tie every click to a booked appointment.
- Compliance built-in
HIPAA, ASCI, NABH and GDPR sign-off baked into every campaign — our standard, not an upcharge or an afterthought.
- Senior on every account
The senior who pitched you stays on the engagement. No bait-and-switch to juniors learning on your budget.
- Measured to the appointment
Patient-level attribution across calls, forms, and walk-ins. Monthly reports show booked patients — not just clicks and impressions.
- Receipts, not promises
We name our clients and show the work. Quarterly reviews with the numbers attached, every cycle.
Adjacent files
The plays we ran for this client live in these services.
If you’re here, you’re probably comparing similar engagements. Here’s the surrounding work — services, problems we solved on the way, and the cities where this kind of programme runs.
- ServiceLocal SEO for HealthcareRead it
- ServiceGoogle Business Profile OptimizationRead it
- ServiceGBP Suspension Recovery & ReinstatementRead it
- ServiceGoogle Search Ads (PPC)Read it
- ServiceGoogle Display AdsRead it
- ChallengeGet More PatientsRead it
- ChallengeReduce No-Show RateRead it
- ChallengeHospital Lead GenerationRead it
- ChallengeClinic Growth StrategyRead it
- Q & AApollo Athenaa — Women's Cancer Centre launchRead it
- Q & ANova IVF — Doctor brand growthRead it
- TermLocal SEORead it
- TermE-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness)Read it
- GuideHealthcare SEO: The Complete GuideRead it
- GuideGoogle Business ProfileRead it
- TermGoogle Business ProfileRead it
- GuideGoogle Ads HealthcareRead it
- GuideClinic GrowthRead it
- TermGbp SuspensionRead it
- TermGoogle AdsRead it