LOADING · BRANDING PIONEERS
※OPTIONS PSYCHIATRY — TMS MARKETING ENGINE — see how we did it→2026 Dossier · 78pp
Client
Options Psychiatry
Engagement
TMS marketing engine
Sector
Mental health · TMS
Window
~8 months
Scope
Search · paid · systems
ChallengeCampaigns that
Campaigns that
started and stalled.
TMS interest had been chased in bursts — a campaign would run, bring in some interest, then go quiet. What the practice needed wasn't another push but a system: one that builds on itself and keeps producing good-fit consults predictably.
PROBLEM 01
Stop-start demand
Activity that spiked and then fell away, with no lasting system underneath it.
PROBLEM 02
Poor-fit enquiries
Enquiries that didn't always fit TMS, wasting clinical consult time.
PROBLEM 03
Awareness barrier
TMS still needs explaining before most patients will consider or search for it.
PROBLEM 04
Nothing that builds over time
Little search foundation, so every result had to be paid for again rather than earned.
ResultsReported from
Reported from
the client's own analytics.
Consult flow, enquiry quality, and channel performance were tracked in the practice's own platforms. Consult volumes and treatment-start figures are reconciled with the client and shared under NDA — not published here.
CONSULT DEMAND · OVER TIME
Reconciled monthly with the client
OrganicPaidBaseline
SYSTEM
Live
Repeatable demand engine shipped
CHANNELS
Search · Paid
Search that builds, plus ads that capture
OUTCOMES
Under NDA
Consult data from client analytics
Why choose us
Why healthcare brands choose us.
Six reasons hospitals, clinics, and doctors pick a healthcare-only firm over a generalist agency.
- Healthcare-only
It's all we do. No retail, no fintech — the whole team thinks in patient journeys, clinical trust, and the way people actually choose a doctor.
- AI-first systems
Receptionists, WhatsApp triage, and attribution built in-house — we answer patients in seconds and tie every click to a booked appointment.
- Compliance built-in
HIPAA, ASCI, NABH and GDPR sign-off baked into every campaign — our standard, not an upcharge or an afterthought.
- Senior on every account
The senior who pitched you stays on the engagement. No bait-and-switch to juniors learning on your budget.
- Measured to the appointment
Patient-level attribution across calls, forms, and walk-ins. Monthly reports show booked patients — not just clicks and impressions.
- Receipts, not promises
We name our clients and show the work. Quarterly reviews with the numbers attached, every cycle.
Adjacent files
The plays we ran for this client live in these services.
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