Responsibilities
What you'd own
- 01Write authority content for doctor personal-brand programmes
- 02Own hospital editorial across service lines
- 03Work directly with consultants to get the clinical detail right
- 04Take every claim through ASCI and FDA-promo pre-flight
Requirements
What we need from you
- 01Medical degree, or 5+ years of healthcare content experience
- 02Able to write for patients without losing clinical accuracy
- 03Comfortable being reviewed by the physicians you write for
- 04Familiar with healthcare advertising codes
The work
What we actually ship.
Selected work
More from the studio.
The team
Leadership presenting to the team
Recognition
Awards and platform partnerships
Video · Awareness
Doctor-led awareness reels, in Hindi
Campaign · AI
Apollo Hospitals — AI receptionist
Founder
Arush Thapar in a working session
The team
The team
Trusted by
Why choose us
Why healthcare brands choose us.
Six reasons hospitals, clinics, and doctors pick a healthcare-only firm over a generalist agency.
- Healthcare-only
It's all we do. No retail, no fintech — the whole team thinks in patient journeys, clinical trust, and the way people actually choose a doctor.
- AI-first systems
Receptionists, WhatsApp triage, and attribution built in-house — we answer patients in seconds and tie every click to a booked appointment.
- Compliance built-in
HIPAA-aware handling, ASCI-reviewed creative, and GDPR/DPDP sign-off on every campaign — our standard, not an upcharge or an afterthought.
- Senior on every account
The senior who pitched you stays on the engagement. No bait-and-switch to juniors learning on your budget.
- Measured to the appointment
Patient-level attribution across calls, forms, and walk-ins. Monthly reports show booked patients — not just clicks and impressions.
- Receipts, not promises
We name our clients and show the work. Quarterly reviews with the numbers attached, every cycle.
Keep going
More from the rest of the practice.
Adjacent services, problems we’re asked about most often, and the case files that show how we work.
- ServiceLocal SEO for HealthcareRead it
- ServiceGoogle Business Profile OptimizationRead it
- ServiceGBP Suspension Recovery & ReinstatementRead it
- ServiceGoogle Search Ads (PPC)Read it
- ServiceGoogle Display AdsRead it
- ChallengeGet More PatientsRead it
- ChallengeHospital Lead GenerationRead it
- Q & AApollo Athenaa — Women's Cancer Centre launchRead it
- Q & ANova IVF — Doctor brand growthRead it
- TermLocal SEORead it
- TermE-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness)Read it
- GuideHealthcare SEO: The Complete GuideRead it
- Q & AHow to Get More Patients for My ClinicRead it
- LocationHealthcare marketing in MumbaiRead it
- GuideGoogle Business ProfileRead it
- TermGoogle Business ProfileRead it
- GuideGoogle Ads HealthcareRead it
- GuideClinic GrowthRead it
- TermGbp SuspensionRead it
- TermGoogle AdsRead it