We serve Mexico providers from our team in Gurugram, India.
Procedure-targeted Google Search Ads for dental implants, IVF, orthopedics, cardiology and 40+ specialties, averaging 3.8x ROAS and a lower cost per booked patient. In Monterrey, that means working against the local results, not a national average.
Consults in Monterrey run around MXN 500-2,500, so the economics of a booked patient here are specific. We model cost-per-booked-patient against that number, not a borrowed benchmark from another market.
The queries we build toward: "healthcare google ads", "medical PPC", "doctor google search ads", "dental implant google ads" — each qualified to Monterrey and to your specialty rather than chased at national scale.
Healthcare marketing challenges in Monterrey
- Cross-border medical tourism from Texas — bilingual marketing needed
- Industrial workforce creates occupational health demand
- Private hospitals competing with growing public healthcare system
- Spanish-dominant but English needed for US medical tourists
These are the friction points our Monterrey engagements address in the first 60 days. The rest of the programme is about compounding the wins.