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Healthcare AI & Automation

Review Request Automation

Send every patient the same neutral review invite, never filtered by satisfaction. For clinics and hospitals where lawful; not for doctors in India (NMC 2026).

350+ healthcare brands served since 2016 · Healthcare only · Honest reporting, no guarantees

Patient journey · BookingProduct portfolio
Consultation booking flow from our patient-journey product work
From our existing portfolio.

Why us

What we do differently for healthcare.

Pricing & tiers →

AI receptionist

Voice + WhatsApp + web in eight languages. Deployed in 14 days. Direct CRM write-back.

Patient-CRM unified intake

All inbound (calls, web, WhatsApp, social) into one CRM. Routed by geo + specialty.

Lead scoring + routing

AI-scored patient leads piped to the right doctor with full context, so the first reply is already informed.

See how many enquiries you miss after hours — free.

Get my free growth plan

Process

5 phases. One outcome.

Patient Journey Mapping

We start with data, not assumptions. Our AI tools analyze your market, competitors, and patient search behavior to find the gaps in your review request automation strategy. We map your complete patient journey — from first website visit to appointment booking to post-visit follow-up. We identify every friction point, dropout moment, and manual process that AI and automation can improve. This includes analyzing your current response times, lead follow-up processes, and appointment scheduling workflow.

System Architecture & Integration Planning

We design the automation architecture: which AI tools handle which conversations, how they integrate with your Hospital Management System (HMS), CRM, and scheduling software. For review request automation, we plan the conversation flows, escalation rules, and multilingual capabilities based on your patient demographics.

AI Training & Build

We build and train your AI systems using healthcare-specific conversation data. WhatsApp chatbots, website chat widgets, and voice AI are trained on your services, physicians, pricing, insurance acceptance, and operating procedures. Every response is reviewed by healthcare professionals to ensure medical accuracy and empathetic tone.

Pilot Launch & Human-in-the-Loop Testing

We launch with human oversight — every AI conversation is monitored for the first 2-4 weeks. Real patient interactions train the system to handle edge cases. We fine-tune response accuracy, escalation triggers, and conversion pathways based on actual patient behavior.

Full Deployment & Continuous Learning

Once pilot metrics are validated (response time, conversion rate, patient satisfaction), we deploy at full scale. The AI continuously improves from real conversations. Monthly reports track appointments booked, response times, patient satisfaction scores, and cost per acquired patient through AI channels.

Compliance by market

What the rules allow where you practise.

Healthcare advertising law differs by country, so we run each market’s own playbook. In India, NMC’s 6 Oct 2026 guidelines apply. Read the NMC guide.

Asking for and showing reviews
Asking for and showing reviews by market
MarketStatusWhat applies
IndiaNarrow exceptionsDoctors may not request reviews for promotion on social media. Fake, paid, incentivised or manipulated reviews are banned for doctors and hospitals. Patients' own reviews can stay; replies must not reveal patient details.NMC Public Notice R-13014/01/2024-Ethics (6 Oct 2026), Expl. V to 3.2, 8.1(xii), 7.4
United StatesAllowed with conditionsAsk every patient through the same neutral request. Fake, AI-written and sentiment-linked paid reviews are banned, gating may be deceptive, and replies must not reveal patient details.16 CFR 465.2, 465.4, 465.7 (FTC, 2024); 16 CFR 255.2(d); HIPAA Privacy Rule
United KingdomAllowed with conditionsInvite every patient or a random sample, never only happy ones. Fake reviews and undisclosed incentives are banned, and negative reviews must be published on the same terms as positive ones.DMCC Act 2024 Sch. 20 para 13; CAP Code 3.44–3.46; CMA208 para 4.5
CanadaNarrow exceptionsOntario physicians should not ask patients for reviews or delete only negative comments. Fake reviews, or employee reviews without disclosure, are misleading under federal law.CPSO Advice to the Profession: Advertising (2020); Competition Act s52, s74.01
AustraliaAllowed with conditionsPatients may review freely, but republishing a clinical-outcome review is using a testimonial. Ask all patients neutrally; filtering out likely-negative reviewers has been held misleading.Health Practitioner Regulation National Law s133(1)(c); ACCC v Meriton [2017] FCA 1305
KenyaAllowed with conditionsNo inducements for testimonials or reviews. Republishing a patient's review, name or photo in marketing needs their express consent.KMPDC Code of Conduct, 7th ed. (2026) §6.7(e); Data Protection Act 2019 s37
Patient images and data
Patient images and data by market
MarketStatusWhat applies
IndiaAllowed with conditionsOnly where law permits, with specific, informed, documented consent. Anonymise by default. The DPDP Act 2023 and its 2025 Rules apply.NMC Public Notice R-13014/01/2024-Ethics (6 Oct 2026), 6.1–6.4, 7.4, 7.6
UAENarrow exceptionsPatient information may not be used for marketing without written approval, and UAE health data generally must be stored and processed in the UAE. No filming in operating theatres.Federal Law 2/2019 (ICT in health) Arts 13, 16; DHA Standards for Medical Advertisement Content on Social Media (2022) §9.7
Saudi ArabiaAllowed with conditionsHealth data is sensitive data: explicit consent, a DPIA and breach notice within 72 hours. Patient images need written consent and facility approval.PDPL (Royal Decree M/19); Royal Decree M/59, Implementing Reg. 5-3
QatarNarrow exceptionsHealth data is special-nature data needing regulator permission and a DPIA. Electronic marketing needs prior opt-in consent.Law 13/2016 on Personal Data Privacy Protection
KuwaitAllowed with conditionsThere is no general data-protection law. Filming patients needs written permission from the patient, the practitioner and clinic management.Kuwait MOH Ministerial Resolution 87 (private-sector medical ads); Law 70/2020
BahrainAllowed with conditionsHealth data is sensitive data. We use explicit, written, revocable consent for any patient image, story or data.PDPL, Law 30/2018
OmanNarrow exceptionsConsent must be explicit and verifiable, and processing health data needs an MTCIT permit. Fully enforceable since 5 Feb 2026.PDPL, Royal Decree 6/2022; Ministerial Decision 34/2024
United StatesAllowed with conditionsUsing PHI, including patient photos or stories, for marketing needs a written HIPAA authorisation. No ad pixels on authenticated pages or booking flows without a BAA.45 CFR 164.501, 164.508(a)(3); HHS OCR online tracking bulletin (2024)
United KingdomAllowed with conditionsHealth data is special category data: explicit, separate, withdrawable consent for marketing use. Doctors need consent before recording patients for public media.UK GDPR Art. 9; GMC recordings guidance para 37
CanadaAllowed with conditionsOntario custodians need express consent to use health information for marketing. BC and Alberta require written consent for patient images in ads.PHIPA s33; CPSBC Advertising standard; CPSA cl. 5(a)
AustraliaAllowed with conditionsImage consent must be separate from treatment consent and withdrawable. Direct marketing that uses health information needs consent.MBA cosmetic guidelines (2023); Privacy Act 1988, APP 7
KenyaAllowed with conditionsCommercial use needs express consent, health data may not drive direct marketing, and sending sensitive data abroad needs explicit consent plus safeguards.Data Protection Act 2019 ss37, 49; ODPC Guidance Note on Health Data (2023)

A planning summary, not legal advice. We confirm the current rules for your market before anything is published.

How we measure

Judged against your own baseline.

We report the levers below from your analytics and CRM. Magnitudes are reconciled with you privately, never promised up front.

What the programme works to move, measured against your own baseline
LeverStarting pointDirectionHow it’s measured
Monthly Organic TrafficYour baselineHigher, compoundingreconciled under NDA
Patient Inquiries per MonthYour baselineMore qualified volumereconciled under NDA
Page 1 Keyword CoverageYour baselineBroader coveragereconciled under NDA
Cost per Patient AcquisitionYour baselineLower vs baselinereconciled under NDA

Operating principles

  • A large and growing share of healthcare research happens on mobile devices
  • Healthcare digital marketing keeps growing as patients move research and booking online
  • Practices that invest in marketing consistently tend to grow faster than those that invest sporadically
  • Digital patient acquisition is typically more cost-efficient than traditional advertising over time

“Marketing works best as a core function of the practice, not an afterthought you'll get to later. Review Request Automation isn't a cost center — it's your patient acquisition system.”

— Branding Pioneers — operating principle

The evidence

Results you can check, not just claims.

Original reportClient deckPortfolio capture

The profile patients check before they call.

Google Business profiles set up and managed for hospitals and clinics, with review requests built into the patient journey.

Portfolio capturePortfolio captures of client Google Business profiles. Ratings change over time.

Pricing

Clear fees. No lock-in after the minimum term.

Starting fees from our price book. Your proposal confirms the exact scope before you commit.

Practice

Single-clinic and solo practitioners
₹50,000/ month
$1,500 / month outside India
3-month minimum
  • WhatsApp + Web Chatbot
  • Doctor schedule booking sync
  • Automated appointment reminders
  • Intake form collection
  • Monthly prompt optimization
Start with Practice
Most chosen

Hospital

Multi-line hospitals and chains
₹1,50,000/ month
$5,000 / month outside India
6-month minimum
  • Omnichannel (WhatsApp, Web, SMS, IG)
  • Multi-doctor calendar routing
  • Patient recall & feedback surveys
  • Custom CRM & EMR integration
  • Dedicated prompt engineer
Start with Hospital

Enterprise

Hospital groups and global brands
Customengagement
Scoped to your group
12-month minimum
  • Voice AI phone triage
  • Departmental routing & triage
  • Custom on-prem / private cloud options
  • Enterprise SLA with compliance checks for your market
  • 24/7 engineer on-call
Start with Enterprise

Prices exclude GST. Advertising spend and third-party software are billed separately. Full pricing

Questions

Straight answers.

Something else? Talk to our automation team.

How much does review request automation typically cost?

We're transparent about pricing because we know vague "it depends" answers are frustrating. For review request automation, our fees start from $1,500/month (₹50,000/month in India) on the Practice tier (3-month minimum) and from $5,000/month (₹1,50,000/month in India) on the Hospital tier (6-month minimum); Enterprise is scoped custom (12-month minimum). The right tier depends on your practice size, market competition, and goals, and engagements run month to month once the minimum term ends. During your strategy call, we'll give you a specific quote with ROI projections.

How quickly will I see results from review request automation?

Honestly? It depends on the channel. If we're running Google Ads, you'll start getting calls within the first week or two. SEO is a longer play — expect initial movement in 3-4 months with serious traction by month 6-12. AI and automation changes (like chatbots and automated follow-ups) show impact almost immediately. During your strategy call, we'll map out a realistic timeline based on your specific situation and market.

Will this work for my specific specialty?

We work with 113+ medical specialties — from general dentistry to cardiac surgery to IVF clinics. The approach changes significantly by specialty because patients search and decide differently. A cosmetic surgery patient's journey is completely different from an orthopedic patient's. We tailor everything to your specialty's specific patient behavior patterns.

How accurate are AI chatbots for healthcare patient inquiries?

Our healthcare AI chatbots achieve 92-97% accuracy on common patient queries (appointment booking, insurance questions, service information, directions). They're trained on your specific practice data — services, physicians, pricing, and procedures. For medical questions that require clinical judgment, the AI is trained to escalate to a human team member immediately. We never let AI provide medical advice — it handles administrative and informational queries only.

How do I choose the right CRM for my healthcare practice?

The right CRM depends on your practice size, specialty, and existing systems. For smaller practices (1-5 physicians), we typically recommend healthcare-specific CRMs like DrChrono or Kareo that integrate with your HMS. For larger organizations, Salesforce Health Cloud or HubSpot with healthcare customization provides more scalability. The key factors: HIPAA compliance, HMS/EHR integration, automated follow-up capabilities, and reporting depth. We'll evaluate your tech stack and recommend the best fit.

How complex is it to integrate AI tools with our existing hospital management system?

Most modern HMS platforms (Practo, HealthPlix, Athenahealth, Epic) have APIs that support integration within 2-4 weeks. Legacy systems without APIs take longer — 4-8 weeks — and may require middleware. We handle the entire integration: mapping data flows, building API connections, testing edge cases, and training your staff. The goal is zero disruption to your existing workflows. Your team shouldn't need to change how they work — the AI works around them.

Healthcare AI & Automation

Ready to fill the OPD with review request automation?

Senior strategist on the call. 90-day roadmap whether you engage us or not.

  • A 30-minute call with a healthcare specialist
  • Your top three growth opportunities, in writing
  • Honest advice — even if that means not hiring us
  • No obligation and no hard sell
You’ll speak with a senior strategist
Consultations are hosted by Arush Thapar’s team.
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