The work, not the pitch deck.
Live posts and films from the healthcare brands we manage — embedded from source, with their real engagement intact.
Accounts under management
Creative, from the accounts we run.
Tier-2 partners · regional & specialty
Also on the roster.
— · Dermatology (Dr. Arushi Chillar)
Dzen Derma
Local presence · Google Business Profile
On the map.
Selected work
More from the studio.
Are these real client accounts?
Yes. These are live posts and films from the healthcare brands we manage — embedded from source, with their real engagement intact.
Where do the results figures come from?
Only from real exports. A result shows on this page once it has been filled from the client’s own platform data; empty slots stay hidden rather than showing an estimate.
How can I check the ads are genuinely running?
Every live ad is pulled from Meta’s public Ad Library and links to its source snapshot, so you can verify it yourself.
Behind the creative
The services that produce these posts and films.
This creative comes from our social media marketing and healthcare video marketing work, including procedure explainer videos. The posts follow a planned content calendar, and the films follow the doctor explainer video workflow.
For ideas you can use, read what doctors should post on Instagram and the healthcare social media strategy. The social media guide for healthcare covers the full plan.
More work sits in the YouTube portfolio and the social media portfolio, and the case studies show what it did for patient numbers.
Like the work?
Let’s make yours next.
Three quick questions. We come prepared with a plan for your specialty and city.
- A 30-minute call with a healthcare specialist
- Your top three growth opportunities, in writing
- Honest advice — even if that means not hiring us
- No obligation and no hard sell
Consultations are hosted by Arush Thapar’s team.
What do you want to improve first?
Practical notes & supporting evidence
More detail for your next decision.
Start hereThe work, not the pitch deck.
Establish contextUse the published scope and relevant source material
Choose the next stepFollow the linked resource and assign an owner
Putting The work, not the pitch deck into practice
This page focuses on The work, not the pitch deck. Start with its published information and the decision you need to make. Identify which details apply to your practice and which require further checking. Follow the relevant linked resources for implementation steps, source material or the current contact route, and keep your own constraints visible when turning the information into a brief.
Choose the resource that matches your next decision
Begin with the question you need to answer, then choose the most appropriate destination in this collection. A guide explains a method, a checklist supports a repeatable review, a calculator explores assumptions and a case file documents a particular engagement. Reading them as interchangeable resources can create confusion. If you need to brief a supplier, start with the relevant service or framework. If you need to assess evidence, start with the source reports and the limits stated alongside the example.
Use the collection to narrow the investigation rather than adding every possible task to a marketing plan. Identify the stage where progress is blocked: discovery, understanding the service, making contact, arranging an appointment or following up. Choose a resource that addresses that stage and keep a short note of the evidence you need. A focused review is easier to act on than a long list of unrelated recommendations, particularly when clinical approvals and operational changes involve different people.
Apply the material to your own practice
Document the local conditions before adopting an example. Include the service mix, available clinicians, languages, appointment process and existing digital assets. A method used by a hospital network may need to be simplified for a solo practice; a single-clinic process may need explicit location ownership when used by a chain. Keep those adaptations visible in the brief. The resource provides a way to organise the work, while your own records establish whether its assumptions fit.
Assign a person to each next action and define how completion will be checked. Editorial tasks need content and approval ownership, technical tasks need a release review and measurement tasks need a named source account. Keep evidence attached to the relevant decision instead of relying on a general claim that the programme is performing well. Revisit the plan when the service, market or operational capacity changes. The related links on this page let you move from an overview into the detail needed for that next action.