We serve Morocco providers from our team in Gurugram, India.
Procedure-targeted Google Search Ads for dental implants, IVF, orthopedics, cardiology and 40+ specialties, averaging 3.8x ROAS and a lower cost per booked patient. In Casablanca, that means working against the local results, not a national average.
Consults in Casablanca run around MAD 200-800, so the economics of a booked patient here are specific. We model cost-per-booked-patient against that number, not a borrowed benchmark from another market.
The queries we build toward: "healthcare google ads", "medical PPC", "doctor google search ads", "dental implant google ads" — each qualified to Casablanca and to your specialty rather than chased at national scale.
Healthcare marketing challenges in Casablanca
- Bilingual French/Arabic market — content needed in both languages
- Medical tourism from francophone West Africa growing rapidly
- Government healthcare system dominates — private sector competing for elective care
- Limited digital healthcare marketing — first-mover advantage
These are the friction points our Casablanca engagements address in the first 60 days. The rest of the programme is about compounding the wins.