We serve Nigeria providers from our team in Gurugram, India.
Match your ads to patients carrying the insurance plans your practice accepts, so Google and Meta spend reaches in-network people who are ready to book. In Port Harcourt, that means working against the local results, not a national average.
Consults in Port Harcourt run around ₦8,000-35,000, so the economics of a booked patient here are specific. We model cost-per-booked-patient against that number, not a borrowed benchmark from another market.
The queries we build toward: "insurance targeting healthcare ads", "accepted insurance advertising" — each qualified to Port Harcourt and to your specialty rather than chased at national scale.
Healthcare marketing challenges in Port Harcourt
- Oil industry workforce creates premium occupational health demand
- Limited specialist infrastructure — patient leakage to Lagos
- Mobile-first population — smartphone internet dominant
- HMO insurance penetration growing among oil company employees
These are the friction points our Port Harcourt engagements address in the first 60 days. The rest of the programme is about compounding the wins.
