Leadership

Arush Thapar

Co-Founder & CTO · Gurugram, India

Arush builds the systems the rest of the company runs on — the patient-acquisition pipelines, the AI chatbots, the analytics that tie a single click to a booked appointment. If a campaign reports a number, it's because something his team built is tracking it.

Expertise

AI/ML EngineeringMarketing TechnologyProduct ArchitectureData Analytics

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Nishu Sharma

Founder & CEO

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Inside the firm

The people and the output.

The team
Handing over a token of appreciation to a teammate

Branding Pioneers healthcare clients across the globe — Reach
Clients across 30 countries

LifeCare Hospitals Kenya — social creative set — Social · Kenya
LifeCare Kenya — the social creative set

Aster kidney-care awareness campaign — Campaign · Nephrology
Aster — kidney-care awareness campaign

The team
Team candid under the 'Dream big' wall at the office

The full Branding Pioneers team outside the Gurugram office — The team
Outside the Gurugram office

Why choose us

Why healthcare brands choose us.

Six reasons hospitals, clinics, and doctors pick a healthcare-only firm over a generalist agency.

Healthcare-only
It's all we do. No retail, no fintech — the whole team thinks in patient journeys, clinical trust, and the way people actually choose a doctor.
AI-first systems
Receptionists, WhatsApp triage, and attribution built in-house — we answer patients in seconds and tie every click to a booked appointment.
Compliance built-in
HIPAA-aware handling, ASCI-reviewed creative, and GDPR/DPDP sign-off on every campaign — our standard, not an upcharge or an afterthought.
Senior on every account
The senior who pitched you stays on the engagement. No bait-and-switch to juniors learning on your budget.
Measured to the appointment
Patient-level attribution across calls, forms, and walk-ins. Monthly reports show booked patients — not just clicks and impressions.
Receipts, not promises
We name our clients and show the work. Quarterly reviews with the numbers attached, every cycle.

The Branding Pioneers healthcare-marketing team at work

Healthcare-only · since 2016

A team that does one thing well.

Keep reading

Where the firm goes to work.

The services that make up the practice, the cities we run plays in, and the case files where it’s all visible at once.

Arush Thapar

Want to talk to Arush?

The people and the output.

Why healthcare brands choose us.

Where the firm goes to work.

Healthcare websites: selected work