We serve Netherlands providers from our team in Gurugram, India.
Search and Performance Max campaigns built for appointment volume, with the negative-keyword discipline that keeps a healthcare account from paying for symptom research. In Amsterdam, that means working against the local results, not a national average.
Consults in Amsterdam run around €50-200, so the economics of a booked patient here are specific. We model cost-per-booked-patient against that number, not a borrowed benchmark from another market.
The queries we build toward: "google ads for healthcare", "ppc for doctors", "medical google ads agency", "hospital google ads" — each qualified to Amsterdam and to your specialty rather than chased at national scale.
Healthcare marketing challenges in Amsterdam
- Mandatory private insurance system means all patients have coverage
- Amsterdam UMC dominates academic medical searches
- High English proficiency means international SEO competition
- Digital-first population expects seamless online healthcare experience
These are the friction points our Amsterdam engagements address in the first 60 days. The rest of the programme is about compounding the wins.