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Healthcare PR & Influencer Marketing

Hospital CSR & Community PR

Community health initiatives and hospital CSR campaigns become social-impact stories that earn local goodwill, trust, and media coverage for your hospital.

350+ healthcare brands served since 2016 · Healthcare only · Honest reporting, no guarantees

Medanta · Doctor-led videoCreative portfolio
Doctor-led video library produced for Medanta
From our existing portfolio.

Why us

What we do differently for healthcare.

Pricing & tiers →

Doctor authority programmes

Named physicians on the record. YouTube + Instagram + LinkedIn. Specialty cluster ownership.

Healthcare media network

National, regional and trade health media — placements built on journalist relationships, not mass pitching.

Editorial-first positioning

We prioritise earned editorial coverage. Editorial credibility compounds; sponsored placements decay.

See where your doctors could be featured — free.

Get my free growth plan

Process

4 phases. One outcome.

Discovery & Audit

Every hospital csr & community pr engagement starts with a free audit. We show you exactly where you're losing patients online — before you spend a dime. Before we touch a single campaign, we sit down and understand your practice. What specialties do you focus on? Who are your ideal patients? What's worked before and what hasn't? We'll audit your current hospital csr & community pr setup, analyze your competitors, and identify the gaps.

Strategy & Planning

Based on what we learn, we build a custom hospital csr & community pr strategy with specific targets. Not vague promises — actual numbers: expected lead volume, projected cost per patient, and a realistic timeline. You'll know exactly what to expect before we start.

Execution & Implementation

Our team gets to work with a dedicated account manager who knows your practice, your specialty, and your market. You'll get regular updates, real-time dashboards, and direct access to the team. If something isn't working, we pivot fast.

Measurement & Optimization

Every month, we look at what drove actual patient bookings (not just clicks) and double down on what works. Your campaigns get smarter over time because we're feeding real patient conversion data back into the strategy.

How we measure

Judged against your own baseline.

We report the levers below from your analytics and CRM. Magnitudes are reconciled with you privately, never promised up front.

What the programme works to move, measured against your own baseline
LeverStarting pointDirectionHow it’s measured
Lead Response TimeYour baselineFaster first responsereconciled under NDA
No-Show RateYour baselineFewer no-showsreconciled under NDA
Patient Reactivation RateYour baselineHigher reactivationreconciled under NDA
Revenue Recovered by AutomationYour baselineRecovered revenuereconciled under NDA

Operating principles

  • Responding to every review — positive and negative — signals trustworthiness to prospective patients
  • Telehealth has become a durable part of how many patients prefer to receive care
  • Improvements in a practice's online rating tend to track with stronger patient inquiry volume
  • Content attributed to named, credentialed clinicians earns more patient trust than anonymous content

“In healthcare marketing, trust isn't a nice-to-have — it's the whole conversion mechanism. Every piece of your Hospital CSR & Community PR strategy should answer one question: why should a patient trust you with their health?”

— Branding Pioneers — operating principle

The evidence

Results you can check, not just claims.

Original reportClient deckPortfolio capture

Creative work with visible impact.

Patient education and a coordinated social programme for Indraprastha Apollo, as reported in the client engagement deck.

Organic social views
+717%
Content interactions
1M+
Performance ads
+337.7%

Client deckClient-deck figures. The slide does not state the reporting period or baseline; organic views refer to social content, not Google traffic.

Pricing

Clear fees. No lock-in after the minimum term.

Starting fees from our price book. Your proposal confirms the exact scope before you commit.

Practice

Single-clinic and solo practitioners
₹50,000/ month
$1,500 / month outside India
3-month minimum
  • Editorial feature pitching — placements earned, not guaranteed
  • Doctor quote pitching to health reporters
  • Digital PR backlinks for healthcare SEO
  • Monthly press coverage report
  • Basic crisis response guidelines
Start with Practice
Most chosen

Hospital

Multi-line hospitals and chains
₹1,50,000/ month
$5,000 / month outside India
6-month minimum
  • Sustained tier-1 & tier-2 media pitching
  • TV / broadcast interview coordination
  • Independently judged award entries
  • Doctor podcast guest booking
  • Comprehensive media training session
Start with Hospital

Enterprise

Hospital groups and global brands
Customengagement
Scoped to your group
12-month minimum
  • Full corporate communications team
  • Published research & institutional announcements
  • International medical tourism PR
  • 24/7 dedicated crisis management team
  • Bespoke media events & press conferences
Start with Enterprise

Prices exclude GST. Advertising spend and third-party software are billed separately. Full pricing

Questions

Straight answers.

Something else? Talk to our PR team.

How much does hospital csr & community pr typically cost?

We're transparent about pricing because we know vague "it depends" answers are frustrating. For hospital csr & community pr, our fees start from $1,500/month (₹50,000/month in India) on the Practice tier (3-month minimum) and from $5,000/month (₹1,50,000/month in India) on the Hospital tier (6-month minimum); Enterprise is scoped custom (12-month minimum). The right tier depends on your practice size, market competition, and goals, and engagements run month to month once the minimum term ends. During your strategy call, we'll give you a specific quote with ROI projections.

How quickly will I see results from hospital csr & community pr?

Honestly? It depends on the channel. If we're running Google Ads, you'll start getting calls within the first week or two. SEO is a longer play — expect initial movement in 3-4 months with serious traction by month 6-12. AI and automation changes (like chatbots and automated follow-ups) show impact almost immediately. During your strategy call, we'll map out a realistic timeline based on your specific situation and market.

Will this work for my specific specialty?

We work with 113+ medical specialties — from general dentistry to cardiac surgery to IVF clinics. The approach changes significantly by specialty because patients search and decide differently. A cosmetic surgery patient's journey is completely different from an orthopedic patient's. We tailor everything to your specialty's specific patient behavior patterns.

What makes you different from other healthcare marketing agencies?

Three things, honestly. First, we only work with healthcare — we don't split attention between restaurants and hospitals. Every strategy is built for how patients actually think and search. Second, we build systems, not campaigns. Campaigns end. Our systems compound over time. Third, we measure what matters — actual patients and revenue, not impressions and clicks. If a campaign generates traffic but no appointments, we fix it.

Do I need to sign a long-term contract?

No. We offer month-to-month because we believe if we're doing good work, you'll want to stay. That said, SEO and organic strategies need at least 6 months to show their full potential — so we'll be upfront about that. We want you to stay because you're seeing results, not because you're locked in.

Can I see results from practices like mine?

Yes — we have case studies across dozens of specialties with specific, measurable outcomes. During your strategy call, we'll share examples from practices similar to yours in terms of size, specialty, and market conditions. We're talking real numbers: patient leads, cost per acquisition, revenue growth, and ROI.

Healthcare PR & Influencer Marketing

Ready to fill the OPD with hospital CSR & community PR?

Senior strategist on the call. 90-day roadmap whether you engage us or not.

  • A 30-minute call with a healthcare specialist
  • Your top three growth opportunities, in writing
  • Honest advice — even if that means not hiring us
  • No obligation and no hard sell
You’ll speak with a senior strategist
Consultations are hosted by Arush Thapar’s team.
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