WHO-led campaign to raise awareness on how to prevent deafness and hearing loss, and promote ear and hearing care across the world.
Pack contents
Strategic context
Over 1.5 billion people live with hearing loss. ENT practices and audiology clinics can drive significant foot traffic with screening campaigns.
Target older adults and parents of young children. Partner with ENT and audiology departments. Share factual screening information and fees rather than free or discounted 'hooks' (barred for Indian doctors and hospitals under NMC 2026).
#WorldHearingDay · #HearingHealth · #EarCare · #HearingLoss
Ready to execute
Carousel of early signs of hearing loss — when to visit an ENT specialist. · Platforms: instagram, facebook
Factual post on who should get a hearing test, what it involves, and when your audiology department offers it, with the fee stated plainly. · Platforms: instagram, facebook, whatsapp
Infographic on protecting hearing — safe headphone volumes, workplace noise, concert tips. · Platforms: instagram, linkedin
Past themes
Official theme for 2024.
Related services
Same category
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A 90-day plan from first search to booked appointment.
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Tell us the audience and the channel, and we'll plan your World Hearing Day campaign with you.
Why choose us
Six reasons hospitals, clinics, and doctors pick a healthcare-only firm over a generalist agency.
It's all we do. No retail, no fintech — the whole team thinks in patient journeys, clinical trust, and the way people actually choose a doctor.
Receptionists, WhatsApp triage, and attribution built in-house — we answer patients in seconds and tie every click to a booked appointment.
HIPAA-aware handling, ASCI-reviewed creative, and GDPR/DPDP sign-off on every campaign — our standard, not an upcharge or an afterthought.
The senior who pitched you stays on the engagement. No bait-and-switch to juniors learning on your budget.
Patient-level attribution across calls, forms, and walk-ins. Monthly reports show booked patients — not just clicks and impressions.
We name our clients and show the work. Quarterly reviews with the numbers attached, every cycle.
Healthcare-only · since 2016
A team that does one thing well.
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How we run it for practices like yours
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Make it count
World Hearing Day matters most to audiology and hearing clinics, because it's the day patients are already thinking about the topic. Treat it as one beat in a year of health awareness content, not a one-off post.
Short video usually carries days like this: procedure explainer videos and educational health content are where most of the reach comes from. How often a clinic should post sets the rhythm, and the content calendar generator puts the date on a 12-week plan.
Awareness content is still advertising, so check the rules where you post: the NMC's advertising guidelines for doctors in India, HIPAA marketing rules in the US and CQC and ASA rules in the UK. Can doctors advertise on social media covers the common questions.
Practical notes & supporting evidence
Start hereWorld Hearing Day campaign ideas.
Establish contextUse the published scope and relevant source material
Choose the next stepFollow the linked resource and assign an owner
For the proposed “Hearing Loss Warning Signs” idea, define the audience question before making the artwork. The calendar suggests carousel content for instagram, facebook. Write the message, the intended next action and the person responsible for checking medical statements into the brief. Review the final caption and visual together, including any terminology that may need explanation for a general audience. A campaign idea is a starting point for planning, not evidence that a particular format will perform better for your practice.
If you also use “Hearing Test: What to Expect”, decide whether it serves the same question or a different stage of understanding. Connect the pieces with consistent terminology and an appropriate destination for fuller information. Confirm the observance date and any annual theme with its current official organiser before publication; the stored calendar is a planning reference and should not be treated as a substitute for that check. Keep the source URL, approved text, creative version and publication date with the campaign record. This gives your team a clear reference when the content is adapted, translated or reused.
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