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September 29 · Disease Awareness · Global / WHO, India, United States, Middle East, UK & Europe, Southeast Asia

World Heart Day campaign ideas.

World Heart Federation's campaign to inform people that cardiovascular disease is the world's leading cause of death and highlight actions to prevent and control it.

Indraprastha Apollo screening campaign presented as a brochure, framed poster and social cards in an AI-staged setting
Apollo · Campaign portfolioAI-staged portfolio mockup · Based on existing artwork

Pack contents

Campaign at a glance

Campaign ideas
5
Hashtags
4
Themes listed
3
Related services
4

Strategic context

Why this day matters

Cardiovascular disease kills 17.9 million people per year. THE most important day for cardiology marketing. Massive commercial and awareness opportunity.

Audience and tips

Target adults 35+. Pair awareness with factual screening information, not discounts. CPR content goes viral. Partner with cardiology, cardiac surgery, and preventive medicine departments.

Trending hashtags

#WorldHeartDay · #UseHeart · #HeartHealth · #CardiovascularHealth

The work

What we actually ship.

Healthcare brand merchandise design
Merch — Branded merchandise
Meta Ads reach and delivery reporting
Meta Ads — delivery and reach reporting
Why healthcare brands choose Branding Pioneers
Why healthcare brands pick us
Inno Dental practice brand identity
Inno Dental — practice identity

Ready to execute

Campaign ideas

CAROUSEL

Heart Health Checklist

10-point checklist for heart health — diet, exercise, stress management, regular checkups. · Platforms: instagram, facebook

REEL

CPR Training Reel

Hands-only CPR demonstration — life-saving content that gets massive shares. · Platforms: instagram, youtube

REEL

Heart-Healthy Recipe

Nutritionist shares a heart-healthy recipe — engaging, shareable, brand-building. · Platforms: instagram

POST

Heart Check-up Explainer

Who should get an ECG, lipid profile or stress test and when, with your standard package fees stated factually. · Platforms: facebook, whatsapp, instagram

LIVE

Cardiologist Q&A Live

Live session with cardiologist answering audience questions about heart health. · Platforms: instagram, facebook

Past themes

World Heart Day — themes by year

2024

Use Heart for Action

Official theme for 2024.

2023

Use Heart, Know Heart

Official theme for 2023.

2022

Use Heart for Every Heart

Official theme for 2022.

Related services

Need help running your World Heart Day campaign?

The people we work with

Their experience. In their own words.

Hospital leaders, doctors, and clinic teams on the websites, marketing, and growth we build together.

Watch the client playlist

Hospital Marketing

Ms. Sarika Bhawal

GM - Marketing, Indraprastha Apollo Hospitals · New Delhi

On scaling multi-specialty healthcare marketing and patient trust

Watch on YouTube

Oncology

Dr. Vijay Karan Reddy

Senior Oncologist · Hyderabad

On reaching Google’s top 10 for specialist searches

Watch on YouTube

Maxillofacial Surgery

Dr. Suresh

Maxillofacial Surgeon · Delhi NCR

Achieving #1 Google ranking and consistent patient leads

Watch on YouTube
Trusted by
Kidney & Urology logo
Terumo logo
Mespoir logo
Saudi German logo
ContinuaKids logo
Shri Shyam logo
Hope Care logo
MedMonks logo
MAX Healthcare logo
medCampus logo
Aarvy logo
Satya logo
Little Stars logo
Apollo logo
Academy of Dental Excellence logo
Rosewalk logo
Neelkanth logo
Aastha logo
The Patient Acquisition Blueprint — guide cover

Free executive download

The Patient Acquisition Blueprint

A 90-day plan from first search to booked appointment.

  • A 90-day plan from first search to booked appointment
  • Channel mix for clinics, hospitals and groups
  • Follow-up scripts for WhatsApp and phone
  • Weekly metrics dashboard (CAC, LTV, payback)

17 pages · Built from our work with 350+ healthcare clients · Updated for AI search

We never share your details

Free · 30 min · no commitment

Want us to run this campaign?

Tell us the audience and the channel, and we'll plan your World Heart Day campaign with you.

✓ 30-minute call✓ Written plan✓ No obligation

Why choose us

Why healthcare brands choose us.

Six reasons hospitals, clinics, and doctors pick a healthcare-only firm over a generalist agency.

  • Healthcare-only

    It's all we do. No retail, no fintech — the whole team thinks in patient journeys, clinical trust, and the way people actually choose a doctor.

  • AI-first systems

    Receptionists, WhatsApp triage, and attribution built in-house — we answer patients in seconds and tie every click to a booked appointment.

  • Compliance built-in

    HIPAA-aware handling, ASCI-reviewed creative, and GDPR/DPDP sign-off on every campaign — our standard, not an upcharge or an afterthought.

  • Senior on every account

    The senior who pitched you stays on the engagement. No bait-and-switch to juniors learning on your budget.

  • Measured to the appointment

    Patient-level attribution across calls, forms, and walk-ins. Monthly reports show booked patients — not just clicks and impressions.

  • Receipts, not promises

    We name our clients and show the work. Quarterly reviews with the numbers attached, every cycle.

The Branding Pioneers healthcare-marketing team at work

Healthcare-only · since 2016

A team that does one thing well.

Keep going

Adjacent services, problems we’re asked about most often, and the case files that show how we work.