WHO campaign promoting the use of vaccines to protect people of all ages against disease. Highlights immunization as one of the most cost-effective health interventions.
Pack contents
Strategic context
Vaccines prevent 2-3 million deaths per year. Pediatric clinics and hospitals can drive significant footfall.
Target new parents and parents of young children. Empathetic approach to vaccine hesitancy. Partner with pediatric and immunization departments.
#WorldImmunizationWeek · #VaccinesWork · #Immunization · #ProtectedTogether
Ready to execute
Complete vaccination chart for children 0-18 and adults — shareable reference. · Platforms: instagram, facebook, whatsapp
Address common vaccine hesitancy with evidence and empathy. · Platforms: instagram, youtube
Share your hospital's vaccination services with schedules and fees stated factually, and amplify government immunisation drives (exempt under NMC 2026). · Platforms: facebook, whatsapp, instagram
Past themes
Official theme for 2024.
Related services
Same category
The people we work with
Hospital leaders, doctors, and clinic teams on the websites, marketing, and growth we build together.
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A 90-day plan from first search to booked appointment.
17 pages · Built from our work with 350+ healthcare clients · Updated for AI search
Free · 30 min · no commitment
Tell us the audience and the channel, and we'll plan your World Immunization Week campaign with you.
Why choose us
Six reasons hospitals, clinics, and doctors pick a healthcare-only firm over a generalist agency.
It's all we do. No retail, no fintech — the whole team thinks in patient journeys, clinical trust, and the way people actually choose a doctor.
Receptionists, WhatsApp triage, and attribution built in-house — we answer patients in seconds and tie every click to a booked appointment.
HIPAA-aware handling, ASCI-reviewed creative, and GDPR/DPDP sign-off on every campaign — our standard, not an upcharge or an afterthought.
The senior who pitched you stays on the engagement. No bait-and-switch to juniors learning on your budget.
Patient-level attribution across calls, forms, and walk-ins. Monthly reports show booked patients — not just clicks and impressions.
We name our clients and show the work. Quarterly reviews with the numbers attached, every cycle.
Healthcare-only · since 2016
A team that does one thing well.
Keep going
Adjacent services, problems we’re asked about most often, and the case files that show how we work.
How we run it for practices like yours
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Beyond the day
World Immunization Week gives vaccination clinics a date patients recognise. The campaign lands harder when it builds on wellness & prevention content you publish all year.
If you run the campaign in-house, the social media content calendar guide and what doctors should post on Instagram cover the planning. Patient education content keeps the topic working in search after the day passes, and email and WhatsApp follow-ups reach patients who missed the posts.
Awareness content is still advertising, so check the rules where you post: the NMC's advertising guidelines for doctors in India, HIPAA marketing rules in the US and healthcare advertising rules across the GCC. Can doctors advertise on social media covers the common questions.
Practical notes & supporting evidence
Start hereWorld Immunization Week campaign ideas.
Establish contextUse the published scope and relevant source material
Choose the next stepFollow the linked resource and assign an owner
For the proposed “Vaccination Schedule by Age” idea, define the audience question before making the artwork. The calendar suggests carousel content for instagram, facebook, whatsapp. Write the message, the intended next action and the person responsible for checking medical statements into the brief. Review the final caption and visual together, including any terminology that may need explanation for a general audience. A campaign idea is a starting point for planning, not evidence that a particular format will perform better for your practice.
If you also use “Pediatrician on Vaccine Myths”, decide whether it serves the same question or a different stage of understanding. Connect the pieces with consistent terminology and an appropriate destination for fuller information. Confirm the observance date and any annual theme with its current official organiser before publication; the stored calendar is a planning reference and should not be treated as a substitute for that check. Keep the source URL, approved text, creative version and publication date with the campaign record. This gives your team a clear reference when the content is adapted, translated or reused.
Client portfolio · Healthcare websites
