We serve France providers from our team in Gurugram, India.
Catch patients mid-search with YouTube pre-roll, in-stream and bumper ads that play against health content and drive new consults for your medical practice. In Lyon, that means working against the local results, not a national average.
Consults in Lyon run around €25-100, so the economics of a booked patient here are specific. We model cost-per-booked-patient against that number, not a borrowed benchmark from another market.
The queries we build toward: "healthcare youtube ads", "medical video advertising", "doctor youtube ads", "healthcare video advertising" — each qualified to Lyon and to your specialty rather than chased at national scale.
Healthcare marketing challenges in Lyon
- HCL is France's second-largest hospital system — dominates Lyon searches
- Centre Leon Berard captures oncology search traffic
- CNOM advertising restrictions apply to all healthcare marketing
- Biotech/pharma sector creates B2B healthcare marketing demand
These are the friction points our Lyon engagements address in the first 60 days. The rest of the programme is about compounding the wins.