※RESILIENCY — MIND/BODY TMS — see how we did it→2026 Dossier · 78pp
Client
Resiliency
Engagement
Mind/body TMS growth
Sector
Mental health · TMS
Window
~6 months
Scope
Search · paid · positioning
ChallengeA device therapy,
A device therapy,
a holistic story.
Resiliency offers TMS, but its real differentiator is framing it inside a mind/body, whole-person approach. The challenge was marketing a clinical device treatment without losing the integrative philosophy — and without over-claiming on either side.
PROBLEM 01
Two stories to hold
Communicating a clinical device treatment and a holistic philosophy together, coherently.
PROBLEM 02
Treatment awareness gap
TMS still needs plain explanation before patients will consider it.
PROBLEM 03
Over-claim risk
Mind/body language can drift into hype — messaging had to stay honest and grounded.
PROBLEM 04
Short window, real demand
A short engagement window meant the patient path had to screen and convert efficiently.
ResultsReported from
Reported from
the client's own analytics.
Visibility, consult enquiries, and funnel engagement were tracked in the practice's own platforms. Consult and treatment-start figures are reconciled with the client and shared under NDA — not published here.
CONSULT DEMAND · OVER TIME
Reconciled monthly with the client
VisibilityConsultsBaseline
POSITIONING
Live
Mind/body TMS story shipped
CHANNELS
Search · Paid
Search and ads bringing enquiries
OUTCOMES
Under NDA
Consult data from client analytics
Adjacent work
Other files from the same shelf.
Hospital · Deck
Rosewalk — event partners & press
Campaign · AI
Apollo Hospitals — AI receptionist
Collateral
Staff identity-card system
Web · Responsive
Impact Ortho Centre — across devices
Aesthetics · Deck
Dr. Titoria's — aesthetic offer creative
Campaign · Hospital
Max Healthcare — campaign creative
Why choose us
Why healthcare brands choose us.
Six reasons hospitals, clinics, and doctors pick a healthcare-only firm over a generalist agency.
- Healthcare-only
It's all we do. No retail, no fintech — the whole team thinks in patient journeys, clinical trust, and the way people actually choose a doctor.
- AI-first systems
Receptionists, WhatsApp triage, and attribution built in-house — we answer patients in seconds and tie every click to a booked appointment.
- Compliance built-in
HIPAA, ASCI, NABH and GDPR sign-off baked into every campaign — our standard, not an upcharge or an afterthought.
- Senior on every account
The senior who pitched you stays on the engagement. No bait-and-switch to juniors learning on your budget.
- Measured to the appointment
Patient-level attribution across calls, forms, and walk-ins. Monthly reports show booked patients — not just clicks and impressions.
- Receipts, not promises
We name our clients and show the work. Quarterly reviews with the numbers attached, every cycle.
Adjacent files
The plays we ran for this client live in these services.
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